MilanoPride 2020 is now live on Instagram

We all know how new media are affecting our lives nowadays. From social gatherings to fair exhibitions, everything is now going digital.

MilanoPride 2020 had the brilliant idea to overcome the difficulties put in place by Covid-19 and start a new trend: an online pride on Instagram, one of the most popular social media platforms.

The Project INSTAGRAM LGBT + ICONS is in fact live on their profile: they publish one post a day to tell stories about human lives, including many artists.

Ru paul Milano Pride 2020 LOVE through design

MilanoPride commented: “Unfortunately, due to the emergency for COVID-19 and the rules of social distancing that impose a great sense of responsibility on us, it will not be possible to create a Milan Pride same as before. The historical moment we are experiencing requires all the realities that make up the social fabric of our country to take on – as far as possible – the challenges for reconstruction with a look to the future.”

We can’t do a parade. But it’s still a celebration

The first character published on IG was Michelangelo Buonarroti (1475 – 1564), who cultivated aa 32-year-relationship with Tommaso de ‘Cavalieri, met in 1532. He loved the master so much that he assisted him until his death. Within the Michelangelo’s Rhymes, various sonnets are dedicated to the love of this young Roman.

Michelangelo Buonarroti Milano Pride 2020 Love Through Design

There is also the well-known Frida Kahlo, a strongly unconventional artist, who had a relationship with Chavela Vargas.

Frida Kahlo Love Through Design Milano Pride

Scandalous and fascinating, the work of Robert Mapplethorpe is also remembered who, prompted by the echo of New York pop culture, gave birth to unbridled and passionate representations of the human body, transgressive and sculptural, with open references to homosexuality.

Robert Mapplethorpe Milano Pride 2020 Love Through design

There are also many characters in the show, such as David Bowie, Elton John, Cher, Cyndi Lauper up to Raffaella Carrà, who over time has become a gay icon.

Discover more art on @milanopride